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Who we are HYPE is a successful marketing agency that builds partnerships with its clients for the long haul. We stick with you year after year. Since opening in 2005, the majority of our clients have come to us through customer referrals. Price, performance, quality, personalized service, experience and stability are why they chose us. Our focus and energy remain diligently on our clients. We are constantly learning what excites our audiences and create fresh ideas from unexpected perspectives. Successful marketing is the elusive fusion of planning and strategy, tactics and data. But your customers never see any of it. The only tangible connection they make is with the creative, and it provides the ultimate litmus test for any successful marketing campaign. We get your business noticed. It's never enough to get your marketing message in front of the customer. You have to engage the customer and capture their attention. Only then will they focus on your message. You can't get their attention by blending in or flying under the radar. Your message has to filter through all the various media challenges competing for your customers' attention. We keep your business on target. What worked best in the past and what works today is built on the same cornerstone; message management in every channel. Deliver the right message to the right target at the right time through the right media. That principal is never going to change. That is why HYPE's traditional marketing methods are methods that still work best. We help your business evolve. Many non-profits are so focused on raising money, they often do not realize the importance of initial imaging groundwork. Non-profits can no longer survive with homemade and underdeveloped web and marketing materials. The world expects more. Advertising and marketing are important aspects to level the playing field in both non-profit and for-profit organizations. We create company value. It is so much more than logos and corporate uniformity. Branding is the creation of equity for your company that goes beyond face value, sometimes exceeding tangible assets. It is “memorability." The whole concept of being memorable is to create a “brand" or an “image," both online and in print, that carries the voice of your business to your prospects for you without you ever saying a word. Every design element from your logo, to the font of your tag line, to the placement of that tagline on your marketing materials, to your secondary graphic materials, to the types of papers you use, as well as the idea behind your design choices can help. This is called your "Visual Vocabulary", and it all increases the odds that people will remember you and your product or service. HYPE will share the most important things you can do to grab a place in a potential client's visual memory so that your service or product will be remembered long after you've handed someone your brochure or business card. HYPE works with you to develop a powerful brand. Once we have defined your brand together, we will furnish you with the tools to make it grow. We fine-tune our expertise to keep up with the pace of the world that never sleeps. Growth is good for our clients and for us. Our business is to promote your business. It's our specialty. Our Business is to Promote YOUR Business! |